Gildas From Kitsune Maison Talks Square Clothes, Bittersweet Disco Music & La Roux's Cat

By Wendy Roby

Alt textLast week we put the entire Kitsune compilatory canon up for grabs. We also spoke to Top French Person and label bossman Gildas about Kitsune's upcoming tour of Grande Bretagne what starts on November 21st. He had a dreamy accent and we did spend a lot of the interview cursing our parents for not bringing us up in the banlieues, because then we might not currently speak in thoroughly unsexy Estuary.

Hello Gildas. Kudos on a marvellous 6th compilation, The Melodic One is wicked. Now, I would like to talk to you about The Great Depression 2.0. Do you think it will mean people escape into less beardy music and there will be a massive boom in disco?

I don’t know. I'm not a visionaire on what people will get into, but if people are depressed they are not wanting to listen to more depressing music, you know? But I will be really at ease if more people are getting into pop, fun dance music, because that is what I like.

It happened in the 80s and early 90s though, didn't it? No one in Britain had a job and everyone had to eat sawdust for breakfast - so, as a consequence, they all took squillions of naughty paracetamol and that. Is that what is going to happen?

I am thinking that the other recession is the recession of the music market and people just buying less and less music. I believe that musicians and producers may have to make really direct songs, great tunes, which is what people need. There was so much music that was just released just to release it, and it was too much, it kind of devalued it.

Well no one has any money, so they just choose the songs they want to buy - people can't get away with rubbish filler tracks and boring ballads.

Yes, I’m not sure the album is valid now, because and we are obviously talking about legal buyers, you can choose whatever tracks you like. So you have to have a very strong album if you want the album to be sold – otherwise people just pick the good songs.

Will that make the People of Pop work harder, do you think?

I think it make musicans and record company and producer double think – it’s more challenging in a way, it’s more effort to make people pay the price. It’s making people think about the whole package, from the video to music, to the live things, to the environment around the band. There has to be substance.

I quite like the fact that DIY is back in dance music - there are loads of cardboard robots in videos, face paint, fancy dress, shonky routines and that. It means people have to be really creative.

I am not a super fan of this cheap alternative all the time, but there is definitely some effort to make pop global. And I believe what is really really important is the writing of a song, it does not matter the way it’s made. That’s what artists should focus on now, just on making a really really great song.

On the latest Kitsune comp, there is quite a lot of bittersweet disco - Grosvenor make quite plaintive lounge music and La Roux's Headlock is amazingly dancefloor but also rather sad. Does the subject matter in dance music?

I think that dance music is also able to bring a message, no? It’s not just about like, ‘PARTEEEEEE!’, it’s also about feelings and relationships, the world we are living in. I think dance music can also bring stories. But I’m not sure it’s a recent thing, I think it’s always been the case – think of KLF, who were standing on an artistic point of view - with principles and ideas - or you get a band like Daft Punk who had concepts and message if you take time to get into them more. Music should have stories, and conscience. And emotion for me is really really important – no matter the way it is done, either computer way or rock band way.

You are about to come to Britain and it is very cold. You should bring some of your cable knit jumpers from the Kitsune label..

I am very very lazy so I think I will only stay in London. There is some fog there now, no? it is like rilly rilly foggy? Actually we are putting some of our clothes in Dover Street Market in London, so there will be some jumpers there, waiting for us, before we are coming.

The Kitsune clothes are quite buttoned-up and a bit square. I like the idea that you might wear them to a club instead of a dumbo tits-in-your-face Saturday night outfit. Is it a swingback from being obviously sexy?

We just want the clothes to be the most classic possible. We try to do things that are quality with denim from Japan and cashmere made in Scotland. They are not extraordinary, they are daily clothes that in two years will be still nice. We did not want to get into any ravey or colourful, trendy clothes, we want them to be as simple as possible.

What do you like about coming to London?

I like the fact that London compared to Paris is really enthusiastic, you feel there is a lot of energy. I think maybe life is harder in London because it is big and expensive. People have a lot of will to go further and develop and be successful because there is a more 'win' spirit - competition is harder, there is more things happening. It is funny that we are releasing English pop on a French label and sending it back to the UK. From France it’s difficult to say to people ‘Look, we’ve got this English band that we like and are sending it back to you!’ They will be like, ‘Why should we like to get this English band from France?’ I mean, pop music is so English, or what.

I think the thing is, we're very proud of our pop music in Britain, so...

I know! I feel it, thank you.

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On La Roux's (pictured above) myspace, it says you named your cat after her new single [Headlock: seriously magnificent readers, and out on November 17th]. There are not enough cats used in promotional campaigns, are there?

Oh shit, it was a joke. But the cat _is_ called La Roux, which is French for red hair which is what the cat has. I didn’t know she was having it on Myspace, oh shit. Anyway, funny.

You should use cats more, though.

Yes, maybe it please little 13 or 14 year old girl, who like little cats. ‘Ohhh the little cat!’ how do you say in English? You say ‘mignon’ in French. The people they like cute cats. Like in France, we have the calendar the Post Office are selling every year, with little tiny cats.

The Post Office are no fools. Neither are you. Neither is La Roux. Here is a picture of one because neither are we .

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Kitsune the label, and their very nice clothes, on the internets.

La Roux, on the internets.

One last thing readers, which we feel the need to tell you. When we were speaking to Gildas, we are absolutely 60% sure that at one point he said 'it’s more Chris de Burgh, in a way'. But because we have absolutely no idea what this means, and because we are not entirely sure that that is what he said, we did not transribe it.

We wonder if something being a bit 'Chris de Burgh' is a French euphemism, and if it is, we are dying to know WHAT IT MEANS. Answers on an email to the wendy@thelipster.com. Best suggestion wins something wicked.


1 comment
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Rebecca N. 22 Oct at 05:48 PM

Yet more fodder for the "I wish I was French" file...

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